Service
Local SEO for small businesses
If your customers are local, this is almost certainly the highest-return work available to you. Competing nationally for a broad term is very hard. Appearing when someone two miles away searches for exactly what you do is achievable.
It also converts far better, because a local search usually means somebody wants the thing soon.
Signs you need this
- You do not appear in the map results for your own service
- Competitors with worse websites rank above you
- Your Google Business Profile is unclaimed or half-finished
- Old addresses or disconnected numbers still show on directories
- You rank for your business name but nothing else
- You get traffic from the wrong places entirely
What’s included
Google Business Profile
Claimed, verified and completed properly — categories, services, hours, service area and photographs. Free, and the single biggest local lever there is.
Consistency clean-up
Your name, address and phone number made identical everywhere they appear online. Tedious, unglamorous, and one of the more reliable wins.
Technical SEO
Crawlability, titles, structure, schema markup and the redirects a previous rebuild may have broken.
Reviews groundwork
A simple, policy-compliant way to ask, so it actually happens instead of being forgotten.
How it works
- 1
I audit what you currently rank for and what you should.
- 2
A written plan, ordered by what each item is likely to be worth.
- 3
Profile, listings and on-site work carried out.
- 4
You get a record of what changed and what to watch.
Common questions
- How long does local SEO take to work?
- Profile and listing work can show within days to a few weeks. Genuine ranking movement for competitive terms takes months. Anyone promising first place in a fortnight is not being straight with you.
- Do I need a physical shop for local SEO?
- No. If you travel to customers you can register as a service area business, appear for searches across the areas you cover, and keep your address private.
- Is this a monthly retainer?
- Not unless you want it to be. This is a one-off piece of work with a fixed price. Some people come back for ongoing help; most do not need to.
Read more about this
Local SEO
How to show up in local searches and the map pack — usually the highest-value SEO work a local business can do.
Technical SEO basics
How search engines find and understand your pages, and the technical faults that quietly keep you out of results.
Analytics and measurement
The handful of numbers worth watching, and the ones that look impressive but mean nothing.
Areas I cover
Based in Castleford, working across West Yorkshire — and remotely anywhere in the UK.
Not sure if this is what you need? Ask me.
Send me your web address and I’ll tell you honestly what’s wrong and what it would take to fix — including if the answer is a smaller job than this one.
Other services: Website repair · Speed optimisation · Web design · Website redesign